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Digital Marketing Trends and Prospects: Develop...
8,49 € *
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Familiarize yourself with different effective strategies in Digital Marketing DescriptionThe book starts with the basic concepts of Marketing, benefits & opportunity of Digital Marketing and its usage in various domains of business. You will learn how to work with SEO, E-mail Marketing and Digital Display Advertising. The book will then cover the key metrics of SMM & Mobile marketing and Web analytics. This book not only focusses on Digital Marketing but also covers many real-world examples based on the latest Marketing strategies or techniques in Digital Marketing. Key Features• Understand the basics terminologies in Digital Marketing• Understand the impact of Search Engine Optimization (SEO) on online business• Identify important elements of E-mail marketing and its applicability in the digital world• Get familiar with Mobile marketing and Web analytics tools• Understand different Traditional Marketing and Digital Marketing techniques What you will learn• Get familiar with B2B SEO and B2C SEO strategies in Digital Marketing• Understand the importance of gathering offline and online data in Email marketing• Learn how to create and test landing pages• Generate traffic and behavior report of marketers and targeted users• Get familiar with the Web analytics tools and process. Who this book is forThis book is for anyone interested in Digital Marketing. Professionals who are working in the Digital Marketing domain can use this book as a reference. About the Authors Dr. Shakti Kundu is working as Associate Professor in Faculty of Engineering & Computing Sciences at Teerthanker Mahaveer University, Moradabad, Uttar Pradesh, India. He received his Ph.D. in Computer Science & Engineering from DIT University, Dehradun, Uttarakhand, India, M.Tech. in Computer Science & Engineering from Guru Jambheshwar University of Science & Technology, Hisar, Haryana, India, M.Phil. in Computer Science from Chaudhary Devi Lal University, Sirsa, Haryana, India and M.C.A. from Kurukshetra University Kurukshetra, Haryana, India. His current research interests are Web Data Mining, Software Engineering, Information Security and Expert Systems. He brings to his classes, over 12+ years of teaching experience in TMU, Moradabad / DITU, Dehradun / IUU, Dehradun / LPU, Jalandhar and CRMC, Hisar, where he has taught subjects like Big Data Analytics, Software Engineering, System Analysis and Design, Multimedia System, Object Oriented Analysis & Design, Operating System and Data Mining.

Anbieter: buecher
Stand: 23.01.2021
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Digital Marketing Trends and Prospects: Develop...
8,49 € *
ggf. zzgl. Versand

Familiarize yourself with different effective strategies in Digital Marketing DescriptionThe book starts with the basic concepts of Marketing, benefits & opportunity of Digital Marketing and its usage in various domains of business. You will learn how to work with SEO, E-mail Marketing and Digital Display Advertising. The book will then cover the key metrics of SMM & Mobile marketing and Web analytics. This book not only focusses on Digital Marketing but also covers many real-world examples based on the latest Marketing strategies or techniques in Digital Marketing. Key Features• Understand the basics terminologies in Digital Marketing• Understand the impact of Search Engine Optimization (SEO) on online business• Identify important elements of E-mail marketing and its applicability in the digital world• Get familiar with Mobile marketing and Web analytics tools• Understand different Traditional Marketing and Digital Marketing techniques What you will learn• Get familiar with B2B SEO and B2C SEO strategies in Digital Marketing• Understand the importance of gathering offline and online data in Email marketing• Learn how to create and test landing pages• Generate traffic and behavior report of marketers and targeted users• Get familiar with the Web analytics tools and process. Who this book is forThis book is for anyone interested in Digital Marketing. Professionals who are working in the Digital Marketing domain can use this book as a reference. About the Authors Dr. Shakti Kundu is working as Associate Professor in Faculty of Engineering & Computing Sciences at Teerthanker Mahaveer University, Moradabad, Uttar Pradesh, India. He received his Ph.D. in Computer Science & Engineering from DIT University, Dehradun, Uttarakhand, India, M.Tech. in Computer Science & Engineering from Guru Jambheshwar University of Science & Technology, Hisar, Haryana, India, M.Phil. in Computer Science from Chaudhary Devi Lal University, Sirsa, Haryana, India and M.C.A. from Kurukshetra University Kurukshetra, Haryana, India. His current research interests are Web Data Mining, Software Engineering, Information Security and Expert Systems. He brings to his classes, over 12+ years of teaching experience in TMU, Moradabad / DITU, Dehradun / IUU, Dehradun / LPU, Jalandhar and CRMC, Hisar, where he has taught subjects like Big Data Analytics, Software Engineering, System Analysis and Design, Multimedia System, Object Oriented Analysis & Design, Operating System and Data Mining.

Anbieter: buecher
Stand: 23.01.2021
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Blogging for Profit: $100,000/Year Step by Step...
9,95 € *
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Have you ever thought about building an online business from home writing and blogging about the topics that you are passionate about? Have you ever wondered how you can get free traffic to your website, so you can turn visitors into customers? Would you like to learn about the various ways you can earn passive income through blogging by implementing effective SEO strategies and affiliate marketing techniques? If so, then this is the right book for you. This audiobook is designed for anyone who is interested in creating and earning money from their blog. It has the exact strategies that are used by the big guys who are making full-time income from home. You see, once you find a profitable niche and start giving your audience the knowledge and the solution to their issues and problems, then you can turn this audience into paying customers and in return, you start to make a full-time income.Giving your audience high quality content and solving their problems is the key to a long-term success. So before you start posting affiliate links or marketing on social media, you need to ensure that you are actually solving their concerns and problems. In this book, Blogging for Profit: $100,000/Year Step by Step Guide - How to Make Passive Income Wealth Using Killer SEO Methods, Affiliate Marketing Techniques, and Effective Social Media Marketing Strategies, Chris Messi explores the various methods of how to earn a high six figure income through blogging. Here is a preview of some of the ideas you will learn:How to make money from your blogHow to setup and customize your blogThe importance of building trust with your customers and how to do it effectivelyVarious ways to get free traffic to your websiteHow to use paid advertisements to scale up your businessHow to use social media marketing to increase your profitThe power of using email marketing/ 1. Language: English. Narrator: Peter Prova. Audio sample: http://samples.audible.de/bk/acx0/162777/bk_acx0_162777_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 23.01.2021
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Search Engine Optimization and Marketing (eBook...
33,95 € *
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Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. After careful analysis of the nuances of the semantic web, of search engine optimization (SEO), and its practical set up, readers can put their best foot forward for SEO setup, link-building for SERP establishment, various methods with requisite algorithms, and programming codes with process inferences. The book offers comprehensive coverage of essential topics, including: . The concept of SEM and SEO . The mechanism of crawler program concepts of keywords . Keyword generation tools . Page ranking mechanism and indexing . Concepts of title, meta, alt tags . Concepts of PPC/PPM/CTR . SEO/SEM strategies . Anchor text and setting up . Query-based search While other books are focused on the traditional explanation of digital marketing, theoretical features of SEO and SEM for keyword set up with link-building, this book focuses on the practical applications of the above-mentioned concepts for effective SERP generation. Another unique aspect of this book is its abundance of handy workarounds to set up the techniques for SEO, a topic too often neglected by other works in the field. This book is an invaluable resource for social media analytics researchers and digital marketing students.

Anbieter: buecher
Stand: 23.01.2021
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Search Engine Optimization and Marketing (eBook...
33,95 € *
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Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. After careful analysis of the nuances of the semantic web, of search engine optimization (SEO), and its practical set up, readers can put their best foot forward for SEO setup, link-building for SERP establishment, various methods with requisite algorithms, and programming codes with process inferences. The book offers comprehensive coverage of essential topics, including: . The concept of SEM and SEO . The mechanism of crawler program concepts of keywords . Keyword generation tools . Page ranking mechanism and indexing . Concepts of title, meta, alt tags . Concepts of PPC/PPM/CTR . SEO/SEM strategies . Anchor text and setting up . Query-based search While other books are focused on the traditional explanation of digital marketing, theoretical features of SEO and SEM for keyword set up with link-building, this book focuses on the practical applications of the above-mentioned concepts for effective SERP generation. Another unique aspect of this book is its abundance of handy workarounds to set up the techniques for SEO, a topic too often neglected by other works in the field. This book is an invaluable resource for social media analytics researchers and digital marketing students.

Anbieter: buecher
Stand: 23.01.2021
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Search Engine Optimization and Marketing (eBook...
33,95 € *
ggf. zzgl. Versand

Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. After careful analysis of the nuances of the semantic web, of search engine optimization (SEO), and its practical set up, readers can put their best foot forward for SEO setup, link-building for SERP establishment, various methods with requisite algorithms, and programming codes with process inferences. The book offers comprehensive coverage of essential topics, including: . The concept of SEM and SEO . The mechanism of crawler program concepts of keywords . Keyword generation tools . Page ranking mechanism and indexing . Concepts of title, meta, alt tags . Concepts of PPC/PPM/CTR . SEO/SEM strategies . Anchor text and setting up . Query-based search While other books are focused on the traditional explanation of digital marketing, theoretical features of SEO and SEM for keyword set up with link-building, this book focuses on the practical applications of the above-mentioned concepts for effective SERP generation. Another unique aspect of this book is its abundance of handy workarounds to set up the techniques for SEO, a topic too often neglected by other works in the field. This book is an invaluable resource for social media analytics researchers and digital marketing students.

Anbieter: buecher
Stand: 23.01.2021
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Search Engine Optimization and Marketing (eBook...
33,95 € *
ggf. zzgl. Versand

Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. After careful analysis of the nuances of the semantic web, of search engine optimization (SEO), and its practical set up, readers can put their best foot forward for SEO setup, link-building for SERP establishment, various methods with requisite algorithms, and programming codes with process inferences. The book offers comprehensive coverage of essential topics, including: . The concept of SEM and SEO . The mechanism of crawler program concepts of keywords . Keyword generation tools . Page ranking mechanism and indexing . Concepts of title, meta, alt tags . Concepts of PPC/PPM/CTR . SEO/SEM strategies . Anchor text and setting up . Query-based search While other books are focused on the traditional explanation of digital marketing, theoretical features of SEO and SEM for keyword set up with link-building, this book focuses on the practical applications of the above-mentioned concepts for effective SERP generation. Another unique aspect of this book is its abundance of handy workarounds to set up the techniques for SEO, a topic too often neglected by other works in the field. This book is an invaluable resource for social media analytics researchers and digital marketing students.

Anbieter: buecher
Stand: 23.01.2021
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SEO 2018 Search Engine Optimization - A Complet...
9,95 € *
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SEO: Learn search engine optimization and discover the secret tool to bring your business to the next level. Have you always wondered how to boost your rankings in Google and other search engines but simply found it too confusing or complicated? Have you been frustrated by the level of difficulty posed in competing with other established websites for those coveted first-page listings? If you've ever tried to use search engine optimization (SEO) but failed to get the web traffic your web content deserves, then you know that learning SEO is confusing, if not outright daunting. There is so much information out there - where to start? A lot of the advice given on SEO is out-of date, hard to understand or implement for those new to SEO, or simply wrong! SEO 2016 is your comprehensive, must-have guide on how to optimize your marketing efforts to produce the greatest outcome - great for those relatively new to SEO and a fantastic resource for more advanced SEO strategies as well. In easy-to-follow, plain English tutorials you'll learn: SEO Basics & Fundamentals Simple Content Marketing Strategies to Grab Attract Visitors from Search Engines Understand How to Generate Money-Making, Traffic-Generating Keywords Optimize Google's Algorithms - Panda, Hummingbird, Penguin and Mobilegeddon Utilize Google Adwords, Google Now & Personalized Search Best Ways to Use Social Media Marketing to Boost Your Audience Easy Techniques to Use SEO to Optimize Your Website to Reach Maximum Traffic How to Create Content that Attracts both Readers and Search Engines Dozens of Proven, Insider SEO Tips Find out Which Social Network Is More Powerful than Any Other for SEO Discover new Powerful Link Building Techniques Much, Much More! Generate the web traffic your content deserves 1. Language: English. Narrator: Kevin Gillispie. Audio sample: http://samples.audible.de/bk/acx0/052422/bk_acx0_052422_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 23.01.2021
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SEO Made Simple, 5th Edition: Insider Secrets f...
9,95 € *
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SEO Made Simple®, 5th Edition, is the leading SEO book for optimizing websites, blogs, and other digital assets. Updated for the most recent Google algorithm changes, SEO Made Simple is today's top-selling SEO guide. The fifth edition is not just last year's guide with a new cover, but completely revamped to address the strategies needed for top rankings - a tell-all search engine optimization guide for anyone trying to reach the highly coveted number-one ranking on Google for their website, blog, or video (5th edition). Updated and expanded with the latest information on search engine optimization (SEO) and including audio of proven search engine optimization techniques that address the changing landscape of search engine optimization. SEO Made Simple is today's top-selling search engine optimization guide and has sold more than 30,000 copies. Learn from leading Webmaster Michael H. Fleischner the specific SEO techniques that deliver top rankings in less than 30 days. Whether you're a search engine optimization expert or new to website rankings, the techniques revealed in this audiobook will give you everything you need to dominate Google and other leading search engines. Generate tons of traffic to your website absolutely FREE with top search engine placement on Google, Yahoo!, and Bing. SEO Made Simple has helped more individuals than another other search engine optimization guide ever printed to achieve top rankings for even the most competitive keywords. This guide has been updated with the latest SEO advice on social media, Google Places, and even a step-by-step link building process that has already produced top results for some of the most sought after keywords. If you are looking for a guide that provides the information you need to achieve top search engine rankings, without all of the useless fluff, this is it. 1. Language: English. Narrator: Kevin Kollins. Audio sample: http://samples.audible.de/bk/acx0/047874/bk_acx0_047874_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 23.01.2021
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