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Search engine optimization (SEO) 2016
41,10 € *
ggf. zzgl. Versand

What is Search Engine Optimization (SEO)? SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand. SEO isn't just about building search engine-friendly websites. It's about making your site better for people too. This guide is designed to describe all areas of SEO-from finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. If you are confused about this stuff, you are not alone, and we're here to help.

Anbieter: Dodax AT
Stand: 23.01.2020
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Beginner's Guide to SEO
39,90 € *
ggf. zzgl. Versand

What is Search Engine Optimization (SEO)? SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand. SEO isn't just about building search engine-friendly websites. It's about making your site better for people too. This guide is designed to describe all areas of SEO-from finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. If you are confused about this stuff, you are not alone, and we're here to help.

Anbieter: Dodax
Stand: 23.01.2020
Zum Angebot
Search engine optimization (SEO) 2016
39,90 € *
ggf. zzgl. Versand

What is Search Engine Optimization (SEO)? SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand. SEO isn't just about building search engine-friendly websites. It's about making your site better for people too. This guide is designed to describe all areas of SEO-from finding the terms and phrases (keywords) that generate traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site. If you are confused about this stuff, you are not alone, and we're here to help.

Anbieter: Dodax
Stand: 23.01.2020
Zum Angebot
Tactical SEO
5,20 € *
ggf. zzgl. Versand

Search engine optimisation is an increasingly critical tool for digital marketers in a competitive and saturated online marketplace. Setting itself apart from the ubiquitous technical and process-driven guidance, where tips and tricks which are quick to date, Tactical SEO moves towards a deeper understanding of search marketing and the industry as a whole. These insights will help you to truly grasp the opportunities, challenges and value that SEO can bring to an online presence in the long term leading to a more strategic and nuanced approach.Tactical SEO explores:- what succeeds in search marketing but also why, including analysis of 'ripples' and other concepts that underpin best practice.- moving from process-driven to organic search marketing and the value of exploiting opportunity.- the Google ethos and the symbiotic nature of Google and SEO.- how a value-checklist can re-focus your strategy and generate positive results.Essential reading for practitioners and students, Tactical SEO provides thought leadership as well as strategic practical applications for those who want to develop real and lasting expertise.

Anbieter: Dodax AT
Stand: 23.01.2020
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Tactical SEO
4,99 € *
ggf. zzgl. Versand

Search engine optimisation is an increasingly critical tool for digital marketers in a competitive and saturated online marketplace. Setting itself apart from the ubiquitous technical and process-driven guidance, where tips and tricks which are quick to date, Tactical SEO moves towards a deeper understanding of search marketing and the industry as a whole. These insights will help you to truly grasp the opportunities, challenges and value that SEO can bring to an online presence in the long term leading to a more strategic and nuanced approach.Tactical SEO explores:- what succeeds in search marketing but also why, including analysis of 'ripples' and other concepts that underpin best practice.- moving from process-driven to organic search marketing and the value of exploiting opportunity.- the Google ethos and the symbiotic nature of Google and SEO.- how a value-checklist can re-focus your strategy and generate positive results.Essential reading for practitioners and students, Tactical SEO provides thought leadership as well as strategic practical applications for those who want to develop real and lasting expertise.

Anbieter: Dodax
Stand: 23.01.2020
Zum Angebot
Wiley Search Engine Optimization (SEO): An Hour...
36,02 € *
ggf. zzgl. Versand

The third edition of the bestselling guide to do-it-yourself SEOGetting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it's the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic.* A successful SEO plan is vital to any business with an online presence* This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results* Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies* Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar systemFully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web.

Anbieter: Dodax AT
Stand: 23.01.2020
Zum Angebot
Wiley Search Engine Optimization (SEO): An Hour...
10,80 € *
ggf. zzgl. Versand

The third edition of the bestselling guide to do-it-yourself SEOGetting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it's the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic.* A successful SEO plan is vital to any business with an online presence* This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results* Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies* Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar systemFully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web.

Anbieter: Dodax
Stand: 23.01.2020
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IPOs and SEOs in the US Real Estate Industry
66,73 € *
ggf. zzgl. Versand

Philip Radner analyzes equity financing phenomena and researches IPO underpricing and SEO announcement effects using data sets for US REITs. Moreover, he discusses underpricing theories and their applicability in the REIT context and gives a theoretical background on IPOs and on underpricing in particular. With this background at hand, the results out of this dissertation imply to focus on the wording in IPO documents as it can help to maximize IPO proceeds. In addition, he analyzes how to better time and announce subsequent equity financing events. It is expected that significantly underpriced issues attract more investors and that subsequent SEOs are then easier to conduct and typically raise more capital.

Anbieter: Dodax
Stand: 23.01.2020
Zum Angebot
IPOs and SEOs in the US Real Estate Industry
66,73 € *
ggf. zzgl. Versand

Philip Radner analyzes equity financing phenomena and researches IPO underpricing and SEO announcement effects using data sets for US REITs. Moreover, he discusses underpricing theories and their applicability in the REIT context and gives a theoretical background on IPOs and on underpricing in particular. With this background at hand, the results out of this dissertation imply to focus on the wording in IPO documents as it can help to maximize IPO proceeds. In addition, he analyzes how to better time and announce subsequent equity financing events. It is expected that significantly underpriced issues attract more investors and that subsequent SEOs are then easier to conduct and typically raise more capital.

Anbieter: Dodax AT
Stand: 23.01.2020
Zum Angebot