The SEO Bible:Everything you need to know about Search engine optimization (SEO) Michael Marcovici
Search engine optimization (SEO) and Search engine marketing (SEM) are two vital components for internet commercial success. How you site ranks with Google primarily, but with other search engines as well, will determine how many visitors your site gets and, ultimately, how much business you generate. This compilation looks at SEO from all angles introducing beginners to the basics of the concept and the simple things you can do to make sure your site is optimized and then going on to specific areas such as keywords, links, paid search and content management providing practical, relevant and helpful tips on all these issues. If you have a commercial website - or are planning one - this is an essential piece of start-up information. Michael Marcovici was born in Vienna in 1969. He became interested in technology, especially electronics and mathematics, at the age of seven. By 12, he had worked as a programmer, and quit school at 17. He then started his first business in the financial field, publishing analysis on the financial markets a stock newsletter and managing funds, . From 1995 on he was the publisher of werk-zeug, a technology and art magazine, as well as streetfashion, a magazine featuring fashionable people on the streets of the world. He was also active as a software developer and inventor. Marcovici holds international patents for climbing equipment, bicycle gears, trading systems and electronic payment systems In 2001 Marcovici started to publish books on various polarizing topics from gun laws over finance, technology, society and much more. Marcovici is usually working together with bloggers and experts to give the reader a good overview over the topic from different angles and point of views.
Für private Blogger und Corporate Blogger Mehr Leser, größere Reichweite, höhere Einnahmen Mit zahlreichen Praxisbeispielen, Tipps zu Plug-ins und Checklisten Bloggen ist im deutschsprachigen Raum längst kein Nischenthema mehr: Blogger verdienen haupt- und nebenberuflich Geld mit ihren Projekten, und Unternehmen nutzen Corporate Blogs für ihr Content-Marketing. Dabei strebt jeder Blogger mehr Leser, größere Reichweite, höhere Einnahmen und die Verbreitung seiner Inhalte an. Ein professionelles Blog-Marketing wird dafür immer wichtiger. In der aktualisierten Auflage dieses praktischen Ratgebers finden Sie hilfreiche Tipps zum Aufbau und zur Optimierung Ihres Blogs. Die Autoren Robert Weller und Michael Firnkes erklären - speziell auf Blogs zugeschnitten - Marketingmaßnahmen und Suchmaschinenoptimierung, die Verwendung nützlicher Add-ons und Plug-ins sowie den Einsatz von PR, Eigenwerbung und Kooperationen. So erreichen Sie in Zukunft noch mehr Leser. Alle Maßnahmen sind vielfach praxiserprobt, leicht nachvollziehbar und stammen aus der langjährigen Erfahrung der Autoren als Profi-Blogger. Zahlreiche Best-Practice-Ansätze, hilfreiche Insider-Tipps und ein Handlungsplan zur konkreten Umsetzung der Maßnahmen runden das Handbuch ab. Aus dem Inhalt: Grundvoraussetzungen für ein erfolgreiches Blogprojekt Dos und Donts der Blogosphäre Erfolgsmessung und Reporting Content: Inhalte mit Mehrwert Design: Konzeption & Gestaltung SEO für Blogs Vermarktung von Blogs Monetarisierung: AdSense, Affiliate, Direktmarketing, Blog-Consulting und vieles mehr Nützliche Profi-Tipps für mehr Umsatz und Reichweite Hilfestellungen zur konkreten Umsetzung Robert Weller arbeitet als Editor und freier Autor im Social-Media- und Online-Marketing-Umfeld. In Vorträgen, Vorlesungen und seinem Blog www.toushenne.de teilt er seine Erfahrungen und Tipps. Michael Firnkes ist Buchautor, Trainer und hauptberuflicher Blogger. Unter www.blogprofis.de gibt er Tipps zum professionellen Bloggen.
Today, search engine optimization (SEO) is essential for driving online traffic. Without it, it is incredibly difficult for you to create an online presence. By leveraging SEO tactics, you can increase your website traffic, obtain a higher return on investment (ROI), and create a better user experience on your website. With the proper guidance, you can easily implement an SEO strategy to your business and quickly harvest the benefits! With this concise blueprint, you will learn: The essence and importance of Search Engine Optimization The relationship between SEO and digital presence How you can leverage keywords to garner traffic How to make your website user friendly What title tags and meta tags are and how to use them The importance of online user experience How to keep your audience from leaving your website How to use SEO to market your business How to acquire quality links How to bring an audience to your website with SEO How to improve your online presence using keywords and your domain name The importance of content building How to integrate SEO to your blog and content How to add a blog to your website How to build a relationship with your audience Can´t figure out why no one is visiting your website? Studies show that SEO has become the primary source of leads for many top companies. This easy-to-follow and concise guide will provide you with the tools needed to build your brand awareness and audience through SEO. 1. Language: English. Narrator: Michael Springer. Audio sample: http://samples.audible.de/bk/acx0/076054de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
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Blog Boosting:Content Marketing Design SEO Michael Firnkes, Robert Weller
SEO Made Simple®, 5th Edition, is the leading SEO book for optimizing websites, blogs, and other digital assets. Updated for the most recent Google algorithm changes, SEO Made Simple is today´s top-selling SEO guide. The fifth edition is not just last year´s guide with a new cover, but completely revamped to address the strategies needed for top rankings - a tell-all search engine optimization guide for anyone trying to reach the highly coveted number-one ranking on Google for their website, blog, or video (5th edition). Updated and expanded with the latest information on search engine optimization (SEO) and including audio of proven search engine optimization techniques that address the changing landscape of search engine optimization. SEO Made Simple is today´s top-selling search engine optimization guide and has sold more than 30,000 copies. Learn from leading Webmaster Michael H. Fleischner the specific SEO techniques that deliver top rankings in less than 30 days. Whether you´re a search engine optimization expert or new to website rankings, the techniques revealed in this audiobook will give you everything you need to dominate Google and other leading search engines. Generate tons of traffic to your website absolutely FREE with top search engine placement on Google, Yahoo!, and Bing. SEO Made Simple has helped more individuals than another other search engine optimization guide ever printed to achieve top rankings for even the most competitive keywords. This guide has been updated with the latest SEO advice on social media, Google Places, and even a step-by-step link building process that has already produced top results for some of the most sought after keywords. If you are looking for a guide that provides the information you need to achieve top search engine rankings, without all of the useless fluff, this is it. 1. Language: English. Narrator: Kevin Kollins. Audio sample: http://samples.audible.de/bk/acx0/047874de/bk_rhde_002536_sample.mp3. Digital audiobook in aax.
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