Search engine optimization (SEO) and Search engine marketing (SEM) are two vital components for internet commercial success. How you site ranks with Google primarily, but with other search engines as well, will determine how many visitors your site gets and, ultimately, how much business you generate. This compilation looks at SEO from all angles introducing beginners to the basics of the concept and the simple things you can do to make sure your site is optimized and then going on to specific areas such as keywords, links, paid search and content management providing practical, relevant and helpful tips on all these issues. If you have a commercial website - or are planning one - this is an essential piece of start-up information. Michael Marcovici was born in Vienna in 1969. He became interested in technology, especially electronics and mathematics, at the age of seven. By 12, he had worked as a programmer, and quit school at 17. He then started his first business in the financial field, publishing analysis on the financial markets a stock newsletter and managing funds, . From 1995 on he was the publisher of werk-zeug, a technology and art magazine, as well as streetfashion, a magazine featuring fashionable people on the streets of the world. He was also active as a software developer and inventor. Marcovici holds international patents for climbing equipment, bicycle gears, trading systems and electronic payment systems In 2001 Marcovici started to publish books on various polarizing topics from gun laws over finance, technology, society and much more. Marcovici is usually working together with bloggers and experts to give the reader a good overview over the topic from different angles and point of views.
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